LinkedIn has long been in the shadows of social media and it’s time for it to shine. This powerful platform should not be underestimated if you’re looking to grow your business and increase your brand awareness.
We are busy. We’ve all said it and yes, making time for networking involves realigning our priorities but how many of us suck at that? I know the minute my family has anything going on my priorities for socializing go out the window-just being honest. I spend my time away from work running to my daughter’s activities, spending time with my family, and taking care of household things. Some days I feel like my to-do list is already bursting at the seams so how do I make time to run into the city too? I admit that my in-person networking could use some improvement, however, I get my daily dose of networking for my business by using LinkedIn. There are so many high-quality people there who are just waiting to share what they do with you.
If you’re growing your business online chances are you have a social media presence and a blog. Maybe these items fall to the end of your to-do list or worse to the back burner on the regular. Blogging is great for SEO, sharing on social media and sharing your knowledge but it can be tough to get the traffic to your site. If you’re looking to increase brand awareness and establish yourself as an authority in your industry, you should also be publishing on LinkedIn. Their internal publishing platform and searchable and clickable hashtags allow your content to reach millions of users instead of only your connections increasing awareness around your name, brand, and knowledge.
No Ad Spend Required
I see and hear of businesses regularly spending hundreds if not thousands of dollars on ad spend per month. If you have
It’s time for LinkedIn to shine among the social platforms and for you to give it a try. Never underestimate the power of the little guy. I get amazing results every single day for both myself and my clients and you can to!
Got questions? Send me a message! Let’s chat.